Why User Experience (UX) is so important: “…Fidelity is not about graphic design; it’s about importance…It’s about all the things that make software successful and transformative. By reducing the fidelity of the Graphical User Interface (GUI), you bring a lens of high-fidelity to the only thing that truly matters: user experience.” – Ben Nadel As […]
Pre-launch client headaches and last-minute development communication woes don’t have to happen. Here are some of the most common and avoidable situations designers encounter, with potential solutions. Feel free to comment at the bottom if you have more tips. Caveat: In very large teams, some of these duties might fall to the project manager or […]
Need to conduct user research with kids? Never fear! One of the best ways to get great feedback from kids is to make your feedback session kid-friendly. Having conducted user research with 3-14 year-olds, I’ve interacted with a lot of children. Here are 11 ways you can ensure your user research with kids goes smoothly. […]
Proper localization, which is the process of adapting your product to the local marketplace, will impact not only your web traffic, but sales, advertising conversion, mobile downloads and more. As access to the internet spreads, localization of your mobile and online presence and products, whether they be physical, digital, or informational, becomes more and more […]
There are a lot of bad habits that creep upon me when I don’t pay attention. I start staying up late, eating crap food, and let clutter pile up around me. Professionally, I’ve noticed that we all often fall back on building for ourselves. I don’t know anyone in the field who hasn’t studied, talked […]
The discipline of User Experience consists of focusing on the needs of the user, instead of those of the web designer or website owner. The thing that makes it difficult is that we imagine that we’re already doing that. We believe, as we put together the layout, functionality, and information architecture, that we’ve done so […]
A recent article by usability expert Harry Brignull got us thinking about all the ways website owners trick their users. Brignull does not believe people start of thinking “how can I trick people,” but shows how several forces in the marketplace combine in a recipe that produces this behavior. The one that caught our eye […]
A few years ago, user interface designers realized they would be a lot better off if they changed the name of their field from UI (user interface) to UX (user experience). The name change worked on a couple levels. Mostly, it communicated that everything that happens on the website, or off of it, is part […]